・例年4月に開催されるRECORD STORE DAY、2016年より日本でもスタートしたCASSETTE STORE DAY、各種イベントとの連動
In the island music scene of Hawaii and California that is gaining worldwide attention, the artist who seeks to sit on its throne crowned “Polynesian Reggae Queen” is IRIE LOVE.
IRIE is born in 1985 in a town called Kailua in Oahu, Hawaii. In 1999, she won her way up as a finalist of Oahu’s local music convention “Brown Bags to Stardom”, where she was discovered by the owner of Quiet Storm Records who was on the panel of judges. With her model-like figure and vocal brilliance, she made an electrifying debut on the compilation album of “Roots Music Vol.2” on a funky rendition of “TELL ME SOMETHING GOOD” (Original song by Chaka Khan; written by Stevie Wonder) performed by Hawaii’s popular roots rock reggae group Ooklah the Moc.
Soon after, IRIE flies to Los Angeles to pursue her studies in musical business. By 2002 she had built a notable resume in the ‘mainland’ as she contributed as back vocals for artists such as PINK and Chaka Khan. In 2006, IRIE travels to Jamaica to compete in a competition sponsored by Red Stripe and is featured by local media. Subsequently, she is signed to Gedion Music as a contributing member of the prestigious reggae production by the legendary Morgan Heritage. As the opening act of Morgan Heritage, she traveled across North America, the Carribean, South America, Africa, Europe, and the U.K. In 2008, IRIE releases a mini-album called “Ehiku”. In 2009, five bonus tracks were added to “Ehiku” and released as “THE LIFE OF LOVE”, her first overseas record from Japan. After making a multitude of appearances on reggae compilation albums, the IRIE LOVE name makes a permanent impression on the worldwide reggae scene. Currently, she travels between Hawaii, Los Angeles, London, and Africa for her performances and recordings, as well as collaborations and guest appearances with FIJI (the don of island music), the NorCal Polynesian reggae collective ValuFa, Maxizamus, Lee Francis and Salaam Remi in London, and the Adriatic Sound in Italy.
Her singles featuring FIJI “IT IS WUT IT IS”, and “MY LOVE” becomes a number one hit on the island charts. Notably, “IT IS WUT IT IS” was a song featured in the in-flight entertainment aboard Hawaiian Airlines, and was replayed on Island music radio stations extensively.
In 2012, she releases her first album “THIS IS IRIE LOVE”. In Japan, the album was released from Victor Entertainment with an additional bonus track. In the summer of 2014, her song “STEP UP” produced by London’s Lee Francis becomes an island-wide hit in Hawaii, and with the subsequent release of the music video filmed in Hawaii it gains worldwide attention. In September of the same year, IRIE makes her first appearance in Japan accompanied by DJ HAPA BOY of EKM records, and performs alongside LIKKLE MAI, the most popular Japanese reggae singer in Hawaii, in Yokohama. Moreover, in Hamamatsu, she was invited as a guest performer of Japanese Lovers rock singer Pushim & Home Grown. With her sure shot skill and radiating presence, this live performance made a great impression on the Japanese music scene both to listeners and the industry.
Later, IRIE LOVE releases cover of J-POP song “BABY I LOVE YOU” under the production of Lee Francis. Simultaneously, she joins the MANA MAOLI COLLECTIVE on “ROOTED”, a duet with Kimie Miner (enhanced by Lee’s ‘heavy riddim’), on a self-titled compilation CD “MANA MAOLI” aimed to fundraise the public charter schools in Hawaii. In 2016, the successfully crowd-funded, second album “We Rise”, a prolific record heavily influenced by her African roots. Following her video appearance on “HAWAI’I ALOHA: Playing For Change” of MANA MELE a prestigious performance where forty Hawaiian musical artists perform in a relay, IRIE is featured on Taz Vegas’ new single of 2017 “Don’t Stop the Children” with Jamaican singer Notch. This single became a hit not only in the UK but also the world wide music scene.
Her summer single “MADE IN THE ISLANDS” produced by the renown Imua Garza (producer of GO Aloha entertainment responsible for groups such as island music group Opihi Pickers, Rebel Souljahz, Kolohe Kai) is due for release in August. The music video is also due for subsequent release.
The new song is due to be performed live at the launch party of “Te Aito”, the men’s collection of Hinano Life the apparel brand of Tahitian beer maker Hinano.
Aside from her career in music and modeling, her private life is notable as she makes video appearances introducing Hawaiian cuisine such as the Koko Head Cafe, a popular local restaurant in Kaimuki of Oahu island, and is also the sports instructor for “IRIE CYCLE”.
Through her musical contributions to the island roots music based in Hawaii and Polynesia, and the pursuit and discovery of her roots in African heritage, the aspiring singer and young diva of Kailua have matured into one of the most talented, valuable artists of the island music scene.